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Category Archives: Trademarks

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USPTO Introduces Pilot Program To Fight Fake Specimens – What You Need To Know

By The Jacobs Law, LLC |

As more companies have stressed the importance of brand protection, the USPTO has seen an increase in trademark applications. Often, Applicants apply for trademarks with a broad scope of goods and services, as they do not know how they are going to grow and expand as a company. When filing an in-use application, some… Read More »

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What Do I Do If My Trademark Has Been Opposed?

By The Jacobs Law, LLC |

A few months after filing your trademark, you will hear from a Trademark Examiner regarding your application. Assuming there are no issues, an Examiner will publish your mark for “opposition.” This blawg will explain what it means to have an application published for opposition, and this process with the Trademark Trial and Appeals Board… Read More »

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What is Trademark Incontestability?

By The Jacobs Law, LLC |

A trademark can quickly become a significant asset for a business as it is a source identifier to consumers and competitors of your brand. After obtaining a federal trademark registration, you may think you are finished with the trademark process. Once the mark is registered, you must continue using the mark in commerce, and… Read More »

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How do I use Trademark Symbols?

By The Jacobs Law, LLC |

As many companies are using a trademark, they often use the ® or TM symbol following their logo or company name. As a trademark owner, it is important to know when you should use these symbols, and more importantly, how they should be used. To begin, it is necessary to recognize the symbols that… Read More »

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service mark and trademarks

Are YOU a “Trademark Bully”?

By The Jacobs Law, LLC |

A trademark serves as a fixed representation of a business’ brand and its goodwill, and conveys a message to consumers of the quality of goods and services offered by the business. However, recently businesses have been taking their exclusive right to use the marks to an extreme. The United States Patent and Trademark Office… Read More »

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The #LowDown on Hashtag Protection

By The Jacobs Law, LLC |

Hashtags – words or phrases preceded by the ‘#’ symbol have grown into an important promotional tool for businesses on social media platforms like {Instagram, Facebook, Twitter}.  Many businesses create hashtags as part of a marketing campaign that helps drive consumer engagement with the business or product.  But can a hashtag creator claim intellectual… Read More »

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trademark application and protection

How to Lose a Trademark in 3 Ways

By The Jacobs Law, LLC |

Trademarks and Service Marks need to be renewed, maintained, monitored and actively protected from infringement. Doing any of the following can, and most likely will, result in the loss of rights to the mark. Abandonment of the mark. Trademark abandonment occurs when the owner of the Trademark or Service Mark stops using the mark, with no intention to use… Read More »

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